Post by joly978 on Feb 27, 2024 3:34:51 GMT -5
The real estate market is currently experiencing one of its best phases. As the Pandemic progressed, thousands of people realized that they needed more space to work, as the home office became a reality. Real estate agencies, in turn, needed to adapt and ended up resorting to resources involving technology and artificial intelligence to adapt to the needs of those who are thinking about investing in the purchase of an apartment or house. But what AI resources are currently used by real estate agencies? That's what you discover in this article. Tour virtual The virtual tour, in addition to being safe, transports those interested in purchasing an apartment or house or to the environment, without them having to physically go to the place. This way, it is possible to visit and discover spaces in the smallest details, before closing a deal, in a safe manner. The virtual tour has increasingly revolutionized the way real estate agencies do business, as it optimizes the presence of agents in locations, in addition to offering a series of resources that facilitate visits to properties. Chatboot Another resource that is gaining more and more space among real estate agencies are chatboots.
These tools are calibrated according to the pre-selected Poland WhatsApp Number profile of each audience and have a program to answer most questions asked via chat, as if they were real humans. In addition to offering certain savings to real estate agencies, chatboots also help to optimize services and resolve possible doubts regarding location, values and other types of issues that are part of real estate dynamics. Leads Leads are also part of another important resource for real estate agencies, which is artificial intelligence. Leads are nothing more than data captured through digital campaigns so that it is possible not only to develop specific content for audiences interested in buying an apartment, for example, but to get in touch with these interested parties, offering conditions and even advantages. exclusive to them. Leads can be captured through sponsored posts, WhatsApp broadcast lists or even via marketing emails. User experience User experience in English helps in the development of digital real estate platforms that are used to search for people who are looking to invest in buying an apartment in Recife.
User experience is nothing more than optimizing a website so that internet users can find everything they need within the platform, in a practical and intuitive way. User experience is one of the most important tools for making potential customers access a given portal and feel comfortable and valued within it. Platform integration This is another point worked on by artificial intelligence that makes the work of real estate agencies much easier. The integration of platforms – search sites, real estate portals, social networks – with content that is in accordance with these platforms. This type of content integration, where the same message is said in the same way, according to the specifications of each platform, helps to maintain not only the coherence of communication, but the improvement in the development of interests on the part of potential customers. Now that you know more about the applications of artificial intelligence in the real estate market, and how it works, follow our profiles on social media so you don't miss any news.